THIS YEAR, CHINA'S NIO ES8 CAR OFFICIALLY BEGAN USER DELIVERY IN NORWAY; DURING THE MUNICH INTERNATIONAL AUTO SHOW IN GERMANY, THE WEI BRAND PLUG-IN HYBRID ELECTRIC VEHICLE (PHEV) MODEL MOCHA (COFFEE 01) UNDER CHINA'S GREAT WALL MOTORS CONTINUED TO MAKE EFFORTS IN THE EUROPEAN MARKET, AND CHINESE MADE ELECTRIC VEHICLES ARE INCREASINGLY FAVORED BY CONSUMERS.AT PRESENT, ELECTRIC VEHICLES HAVE ENORMOUS POTENTIAL FOR DEVELOPMENT IN THE EUROPEAN MARKET. THE EUROPEAN COMMISSION HAS PROPOSED A COMPREHENSIVE PLAN TO ADDRESS CLIMATE CHANGE THIS YEAR. ACCORDING TO THIS PROPOSAL, IN ORDER TO ACHIEVE EMISSION REDUCTION TARGETS, THE NUMBER OF NEWLY REGISTERED FUEL VEHICLES BY 2030 WILL BE REDUCED BY 55% COMPARED TO 2021, AND THERE WILL BE NO NEW FUEL VEHICLE REGISTRATIONS BY 2035.PATRICK SCHAFFER, A PARTNER AT THE MUNICH OFFICE OF THE INTERNATIONALLY RENOWNED CONSULTING FIRM MCKINSEY, STATED THAT POLICY SUPPORT AND STRICT CARBON EMISSION TARGETS HAVE GREATLY BOOSTED THE DEMAND AND PRODUCTION OF LOW EMISSION AND ZERO EMISSION VEHICLES IN EUROPEAN COUNTRIES. DATA SHOWS THAT UNDER THE PROMOTION OF THE EU'S GREEN TRANSFORMATION POLICY, ELECTRIC VEHICLES ACCOUNTED FOR 13% OF NEW CAR SALES IN 18 EUROPEAN COUNTRIES IN THE THIRD QUARTER OF 2021.CURRENTLY, CHINESE CAR COMPANIES HAVE TAKEN ADVANTAGE OF DONGFENG'S TRANSITION TO ELECTRIC VEHICLES TO COMPETE IN THE EUROPEAN MARKET. ACCORDING TO THE NIHON KEIZAI SHIMBUN, CHINESE ELECTRIC VEHICLE MANUFACTURERS ARE LAUNCHING AN "OFFENSIVE" AROUND THE WORLD TO ENTER EUROPE AND GRADUALLY PENETRATE THIS MARKET, WHICH WAS THE FIRST TO FORM A SCALE.WITH ITS HIGH COST-EFFECTIVENESS, CHINESE ELECTRIC VEHICLES ARE ENTERING A PERIOD OF RAPID DEVELOPMENT IN THE EUROPEAN MARKET AND ARE RECOGNIZED AND AFFIRMED BY THE EUROPEAN INDUSTRY AND CONSUMERS. NIHON KEIZAI SHIMBUN SAID THAT, TAKING THE "MINGJUE" PURE ELECTRIC VEHICLE PRODUCED BY SAIC MOTOR CORPORATION OF CHINA AS AN EXAMPLE, ITS ENDURANCE IS LONG AND ITS PRICE ADVANTAGE IS OBVIOUS COMPARED WITH SIMILAR PRODUCTS OF EUROPEAN BRANDS. IN THE FIRST 11 MONTHS OF 2021, MG ACCOUNTED FOR 1.9% OF NEW CAR SALES IN THE UK, SURPASSING HONDA AND MAZDA; IN NOVEMBER, THE MONTHLY PROPORTION ROSE TO 3.6%, APPROACHING NISSAN AND FORD.A MARKET SURVEY CONDUCTED BY THE GERMAN "NEW FACTS" MARKET RESEARCH COMPANY SHOWS THAT NEARLY HALF OF THE GERMAN RESPONDENTS ARE OPEN TO BUYING CHINESE ELECTRIC VEHICLES. 19% OF GERMANS ARE WILLING TO BUY ELECTRIC VEHICLES FROM CHINESE MANUFACTURERS. AMONG THE MIDDLE-AGED AND YOUNG POPULATION, THERE IS A HIGHER WILLINGNESS TO PURCHASE.AT THE SAME TIME, THE PERFORMANCE AND COMPETITIVENESS OF CHINESE BRAND VEHICLES ARE CONSTANTLY IMPROVING, INJECTING MORE MOMENTUM INTO CHINA EUROPE GREEN COOPERATION. MG AND NIO HAVE BOTH RECEIVED A FIVE-STAR RATING FROM THE EUROPEAN NEW CAR SAFETY EVALUATION ASSOCIATION. NIO HAS ALSO BROUGHT BATTERY SWAPPING TECHNOLOGY THAT IS CURRENTLY NOT AVAILABLE LOCALLY, AND UPGRADED HARDWARE FUNCTIONS THROUGH CLOUD COMPUTING, BRINGING A BRAND NEW INTELLIGENT AND DIGITAL EXPERIENCE TO EUROPEAN USERS.A STUDY BY MCKINSEY POINTS OUT THAT CHINA'S ELECTRIC VEHICLE INDUSTRY IS OF GREAT SIGNIFICANCE, ESPECIALLY IN THE FIELD OF PURE ELECTRIC VEHICLES. CHINA STILL MAINTAINS A LEADING POSITION AND ITS BATTERY PRODUCTION FAR EXCEEDS THAT OF EUROPE.PETER MAYER, THE HEAD OF THE BERLIN REPRESENTATIVE OFFICE OF THE GERMAN INTERNATIONAL MOTOR VEHICLE MANUFACTURERS ASSOCIATION, STATED THAT THE ASSOCIATION IS IN NEGOTIATIONS WITH CHINESE CAR MANUFACTURERS REGARDING POSSIBLE MEMBERSHIP, AND "SOONER OR LATER, WE WILL INCLUDE CHINESE BRANDS IN THE ASSOCIATION.